while it sounds simple enough, it’s a complex thought. first of all, you need to be able to think about other people than yourself. many struggle with this. beyond the thought, you need to be able to prioritize your time and efforts in favor of what benefits others. even if you’re more selfish than selfless, you will find that what you contribute to others often comes back around to you two and threefold. secondly, you need to be able to differentiate their best interests from those that are more fleeting or less appealing. you also need to show that you are as or more focused on their success as opposed to only doing what’s right for you. of course, their success spurs yours — they aren’t disjointed. lastly, you need to be passionate about what you do, and you need to leverage that on their behalf in a heartfelt manner. it can be that you love what you do but customers are awful because they want something different than what you’d naturally do. it’s a collaboration, with success at the intersection.
in business, having others’ best interests at heart is what makes you wildly successful. without this, you’re just getting by or doing ok.
