place a # symbol in front of a popular topic term (eg. #marketing) and whatever you write behind or in front of the hashtag will be collected by twitter in a feed with others who have also tagged their content for the #marketing topic. on the surface, it’s obtuse techspeak. look deeper and it’s an elegant tool for beginning and continuing conversations. its free direct marketing. it’s a surefire way to attract new followers to your twitter page and content. ultimately, the discourse can be converted to leads for your business. so — ever wonder which hashtags are the most popular among those in business? here are the top 15 hashtags in that circle: #jobs, #business, #networking, #retail, #shoppers, #consumer, #sales, #economy, #technology, #luxury, #news#internet, #mktg, #marketing, #webmarketing

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