was reminded of a key differential between experienced and green practitioners today. an agency client needed an ad campaign sketch for walmart. before accepting, i had questions. he got into a pinch and needed to execute himself. happens often. i told him that i felt...
according to wikipedia, page rank is a link analysis algorithm that’s named after computer scientist larry page and used by google to rate websites. it assigns a numerical weight to each element of a hyperlinked set of documents, such as the world wide web, with...
over the holiday weekend, the florida marlins fell victim to a perfect game from philadelphia phillies pitcher roy halladay. it was just the 20th time in baseball history that all 27 batters were retired without a hit or walk. remarkably, the losing team jumped to...
i was once a fan of google adwords. now, i just feel dirty. consider their “$100 credit” promotion. can’t use the credit unless you’re “self-managing” an account. why can’t customers enlist pro help? a companion email goes to...
as anticipation begins around the globe for the 2010 world cup in soccer, espn is running a fifa commercial in regular rotation that does an excellent job of showing the power of branding. the message focuses on the power of 10 — as in the power in the #10 jersey in...
love this line from the current home depot commercial. also like the ace hardware “i will” commercials where homeowners promise to deal with their projects. why is anti-procrastination messaging all the rave in home improvement? well, i’m a minority...
